DAY-NRLM initiated the Nayi Chetna – Pahal Badlaav Ki campaign, which garnered immense success in its first year, mobilizing 3.5 crore people nationwide..

Project: Nyi Chetna-Pehal Badlaav Ki
Client: IWWAGE
Adlib’s Role: Project Film Production

DAY-NRLM has been at the forefront of gender empowerment since 2016 and recognizes this social evil as a major hindrance towards achieving individual and social development and hence aims to take necessary actions for eliminating Gender Based Violence.

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